Germany’s E-commerce Awards Open for 2027 Entries
Submit entries for Germany’s E-commerce Awards 2027, recognizing excellence in online retail across 12 categories.

The E-commerce Germany Awards 2027 is now accepting entries for its 10th edition. This competition, Germany’s first in the e-commerce industry, invites solution providers operating in the German market to compete across 12 categories. Launched in 2018 by E-commerce Berlin Expo, the awards recognize companies that drive online retail in Germany, covering areas like payments, logistics, marketing, analytics, and commerce platforms.
Participants gain exposure to over 24,000 e-commerce professionals and a jury from prominent brands like flaconi, Breuninger, C&A, and MediaMarkt. The submission deadline is November 13, 2026, with winners announced on February 17, 2027, at the E-commerce Berlin Expo. This event offers a unique platform for companies to showcase their solutions and gain recognition in one of Europe’s largest e-commerce markets.
Key Dates and Categories
The competition timeline is as follows:
- Submissions open: October 26, 2026
- Submissions close: November 13, 2026, 23:59 CET
- Public voting: November 18 – December 4, 2026, 17:00 CET
- Jury evaluation: December 15, 2026 – January 15, 2027
- Winners announced: February 17, 2027, at Messe Berlin
Benefits of Participating
Germany is one of Europe’s largest e-commerce markets, and winning this award provides proof of excellence that buyers recognize. Benefits include:
- Visibility: Exposure to over 24,000 professionals and leading brands, helping companies stand out in a competitive market.
- Credibility: Independent recognition through public voting and jury evaluation, which can be leveraged in sales presentations, websites, and social media.
- Market entry: A cost-effective way for international companies to gain visibility in Germany without a large marketing budget.
- Networking: Opportunities to connect with retailers, brands, and potential partners at the Awards Ceremony, supporting collaborations and business growth.
The competition is open to both SMEs and large enterprises. Established companies can reinforce their market position, while newcomers can build credibility among e-commerce decision-makers. International firms, in particular, find this contest an efficient way to enter the German market.
Submitting an entry is free, with a €450 fee only for the top 10 finalists in each category. This fee includes promotional exposure across the organizer’s digital channels, ensuring finalists gain additional visibility and reach.
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The E-commerce Germany Awards has grown significantly since its launch in 2018, with recent editions attracting over 350 entries and 20,000 online voters. This 10th edition is an ideal opportunity to showcase your solution to Germany’s e-commerce community and gain industry-wide recognition.
For more details on how to enter and the benefits of participating, visit the official website. The site provides full guidelines, including tips for crafting a compelling entry and maximizing your chances of success.
Jury and Evaluation Process
Entries are evaluated in two stages: public voting and jury evaluation. Public voting runs from November 18 to December 4, 2026, determining the top 10 finalists in each category. The jury then assesses these finalists from December 15, 2026, to January 15, 2027, selecting the 1st, 2nd, and 3rd place winners. This dual-stage process ensures both community recognition and expert validation.
Previous Winners and Finalists
The 2026 edition featured prominent finalists such as Algolia, Amplitude, JTL-Software, Pimcore, and weclapp. Among the winners were Sendcloud in Logistics & Delivery, Brevo in Communication & Engagement, and Productsup in Sales & Marketing. Other notable winners included Kaufland Global Marketplace in Global Commerce & Expansion, NOVALNET AG in Payment & Fintech, and Luigi’s Box in Personalization & CX.
The Awards Ceremony on February 17, 2027, at Messe Berlin will celebrate the achievements of finalists and winners, providing a platform for networking and collaboration within the industry. This event is a key opportunity to connect with industry leaders, exchange ideas, and explore potential partnerships.


