Tag: beauty

E.l.f. expands into fragrance with limited-edition holiday scents

E.l.f. expands into fragrance with limited-edition holiday scents

elf fragrance launches holiday scents, debuting the Norway-inspired “Spicy Bundt Nice” blend of spice cake, orange…

Monika Kruger • Brand Spotlights • October 10, 2026
Beauty Brands Face Barriers in Gaining Physical Retail Trust

Beauty Brands Face Barriers in Gaining Physical Retail Trust

Beauty brands face barriers in physical retail trust as local managers prefer recognizable names. Discover how…

Marie Wagner • Buyer Guides • September 23, 2026
BK Beauty bets big on TikTok despite rising ad costs

BK Beauty bets big on TikTok despite rising ad costs

BK Beauty returns to TikTok Shop despite rising ad costs, betting on platform growth for its…

Marie Wagner • Trend Alerts • September 15, 2026